To the world it seemed like this East Orange, New Jersey trio appeared from nowhere, but Naughty By Nature were actually on their second chance. Naughty recently reunited for their perfectly titled sixth album, Anthem Inc. Our buddy Mo Brown would come around the block and say he was down with O. Whatever happened to that girl?
How did you make the beat? That record was done and finished in Marion Recording had a studio below named David Bellochio Studio. He had an S sampler in his studio. I ended up looping that up in there, then taking a tape home. Treach was just sitting in my room, on my little bunk bed, and he was just sitting there writing and messing around with it. He just sat there in the room, that hot room in the summertime, and he just sat there and wrote the song.
My parents are from South Carolina, so we took those long rides down there and that stuff would be playing on the 8-track and on the radio all the way down. My father would be singing along. Marvin Gaye, Teddy Pendergrass, Jackson 5, all that stuff.
It was just embedded into us at an early age. Jackson 5 just happened to be one of the records I had in the crate that day in the studio, and it just worked. I had Dave play the bassline live, threw the sample out, played it live and just add some pianos on it. Did you know when you were putting it together that that would be a single?
Or did it just happen? It just kind of happened. Shit, we thought all the records were hot. You know that logo? She got Mark Weinberg to draw that logo for us. What was it like making that video? We got to shoot around our hometown of East Orange, New Jersey.
We went out to Route where everyone would take their little jump-offs and their little sidepiece, to all those little motels out there, and do what they do with them. So we kinda got to expose the strip of where you take your O.
It was a little ho stroll around then so cats would go down the , truck drivers would post up in those hotels and then, you know, the ladies of the night would be available. So everybody played that strip, and we kinda put it on blast.
We just picked out the nicest one that we seen out there at the time. Do you remember that scene with the girls rubbing their hands all over you? Aw yeah, I was waiting for that one all day. How did you first know the song was a hit? Well, we knew we had a hit when we did our first guest appearance with De La Soul. De La was doing a 20,seat arena, and we were doing promos trying to get record stores to like the cassette.
Once we got back home it was really going on. The video started playing just after that, it got that crazy run on Video Jukebox. You could call up and order it and it would come on back to back to back to back to back.
It would just come on and keep coming on. They had to switch up the rules and get some kind of order. We hit that mall and got chased out by all the fans. This might be serious.
We had this mall going crazy. We almost shut down the whole town of Toronto. When we started playing it overseas. These people know this all over the world. You had to get out of the street mentality and put the artist mentality on. The track has been used in a lot of movies and TV shows.
Do you have a favorite example of hearing the song in another context? To have our record playing and have it connect with that time period really brought home how important that record was for the soldiers out there. Did you hear the song in DJ Hero? I realized it was in there, because I have to sign off on all that [laughs].
We were amateurs and Kay Gee was an amateur producer. Give them harder kicks, harder snares. It would be cleaner and more crisp. This one really sounds actually exactly the same. When we perform we want to sound just like the record.
We perform it , times a year for 20 years. Do you ever get tired of playing it? That never, ever gets boring.